Framing Context

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Contextual AI: The Next Frontier of Artificial Intelligence | Oliver Brdiczka

Graphs Provide Power of Context for AI and ML - GraphConnect highlights
Graphs provide the "power of context and the power of connections" for artificial intelligence. This video provides highlights from GraphConnect 2018 on Artificial Intelligence and Machine Learning -- from Neo4j and some of our large enterprise customers and community members such as EY, UnitedHealthcare and Citigroup. Hilary Mason of Cloudera Fast Forward Labs closes it out discussing the opportunity businesses have with graphs and AI/machine learning..

Creating Context Aware Artificial Intelligence (AI) in Marketing
eContext – Creating Context Aware Artificial Intelligence (AI) in Marketing eople are underestimating the importance of the data set that you are training against to provide these anomalies. Where I believe that we differentiated at eContext as we have this capacity in real-time to take third party unstructured data sets and create a structure knowledge based which they can do their own machine learning or deep learning. There's also a big distinction from machine learning, whether you were able to do AI based on AGI (Artificial General Intelligence) or ANI (Artificial Narrow Intelligence). So we hear a lot about artificial narrow intelligence versus artificial general intelligence. ANI is where you are asking your learning algorithm to do narrow, specific tasks. Some of these things they're doing very well. For example, machine translation work is using deep learning very effectively as well as image recognition. But when it comes to AGI, this is an area that the marketing world needs to embrace because we're taking a holistic view or your audience, and their preferences, and their interests in order to clearly understand those interests across all verticals and all categories. But that's very hard for AI to do that because we're many miracles away from understanding, in the correct context human conversations from an AI perspective. There are a number of things they are doing to try and understand patterns and recognize these anomalies but to really be effective you have to have an understanding across all verticals. So we believe that the approach of lending curated taxonomy work with Artificial Intelligence is the way forward and probably will be for many years to come. Despite what people tell you in Silicon Valley or in newspapers. So what does that mean from a perspective of a marketer. Well. If you're able to take unstructured text and structure that across all verticals then that general understanding is what's known as a general index.

It's All About Context | Simon Sinek
One of the great things about the infinite mindset is that it forces you to take a wider perspective. In order to have a true understanding of something, you have to look at it within its context. Nothing is quite what it seems. Simon is an unshakable optimist who believes in a bright future and our ability to build it together. Described as “a visionary thinker with a rare intellect,” Simon teaches leaders and organizations how to inspire people. With a bold goal to help build a world in which the vast majority of people wake up every single day feeling inspired, feel safe at work, and feel fulfilled at the end of the day, Simon is leading a movement to inspire people to do the things that inspire them. Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and Find Your Why. His new book, The Infinite Game, will be released in 2019. Simon’s WHY: To inspire people to do the things that inspire them so that, together, each of us can change our world for the better. Website:

Content Vs. Context
Good leaders pay attention to the content of their business, conscious leaders also pay attention to context. They ask, "From where is the conversation occurring?"

Context Enabled Computing
by Jeff Boleng and Marc Novakouski The most precious resource people have in today’s ever-connected world is their attention. Human interaction with information systems has continually shrunk from hours behind a terminal, to minutes interacting with a cell phone screen, to only 3–5 seconds glancing at a smart watch or wearable device. The key to making information immediately understood and actionable in the era of glance-able interaction is understanding context and, eventually, user intent. People inherently understand context. They naturally apply the context of a situation or conversation during everyday activities. Information systems, on the other hand, apply a user’s context to the task at hand in very different ways. To improve the way that information systems use context, our research has focused on individual and group context supporting dismounted soldiers and first responders operating in edge environments. The goal of our research in context-enabled computing is to ensure that the right information is delivered to the right individual at the right time to ensure mission success. In this webinar, we will cover a wide variety of research activities associated with our efforts to better leverage context for information delivery and sensor tasking. Software Engineering Institute | Carnegie Mellon University

Computing and the Human Context
Watch Jeff Boleng in this SEI Cyber Minute as he discusses "Computing and the Human Context" Software Engineering Institute | Carnegie Mellon University

What is context?
Associate Professor Mark Amsler from the School of Cultures, Languages and Linguistics at the University of Auckland talks about his big question, “What is context?” Amsler is currently working in the areas of medieval studies, history of linguistics, and cultural theory, moving between earlier periods and the contemporary scene. He is especially interested in pragmatics and written discourses, focusing on interactions in spoken and written texts. Heretical, nonconformist, and alternative communities are of particular interest in his current work, as well as vague language, language mixing, and genre play. Mark Amsler is an Associate Professor in European Languages and Literature at the University of Auckland. He is an expert in critical theory and semiotics. For more:

Understanding the Context of an Organization
In section 4 of the ISO55001 we are asked to consider the context of the organization. Every organization is different. A hospital will operate in a completely different context to that of a bus company. A Naval fleet will operate in a different context to ferry company and so on. Quite often in change, there is a temptation to jump in and start a change journey with assumptions. ISO section 4 is the most useful section for anyone in change because it takes us back to the Why we are here. Structured Change brings together Asset Management and Change Management principles in order to deliver sustained Asset Management excellence to organizations. Our Presenter and Founder, Martin Kerr has over 20 years’ hands on experience in Asset Management and Change Management. Martin is a Certified Fellow in Asset Management (CFAM), a Certified Asset Management Assessor (CAMA) and a Certified Practicing Project Director (CPPD). Martin is also a regular industry speaker on Change and Asset Management Leadership and is a volunteer with the Asset Management Council of Australia and the Global Forum for Maintenance and Asset Management.

Content without Context is Useless | Sanjay Shenoy | TEDxCovelong
Sanjay Shenoy, a content marketing expert, dwells upon how content without context is useless and sometimes can be harmful with implications which are far-reaching than you think. To understand this, he takes us back in time to understand the evolution of information (content) creation, storage and transmission. His idea, although sounds counterproductive, might be where we are inadvertently headed to. He also talks about how you, as an individual or as an organisation can make content more impactful. Sanjay is an ace content marketer with 10+ years of experience in helping companies to grow through content marketing. He believes that understanding the audience is the key to delivering successful digital marketing campaigns and hopes to bring the same level of understanding into education to create a much deeper impact. He is currently the co-founder of PixelTrack, a boutique digital marketing agency. He has worked with a multitude of startups to help them engage an audience online and also has trained and consulted Fortune 500 companies like Mercedes Benz, Nikon & more. When he is not strategizing campaigns or writing or teaching, he loves to travel to unchartered terrains or play sports. He is currently co-authoring a book on digital marketing to reach a wider audience and create awareness about the potential of digital marketing. And he blogs at This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

TEDxSomerville: Sam Sommers - The Hidden Power of Context
One of the strongest influences to shape human nature is also one that we usually overlook: context. Where we are, who we're with, and what's going on in our lives at any given moment transform what we think, how we act, and who we really are. Sam Sommers tells us what you can learn from your next situation. Sam is an associate professor of psychology at Tufts University. His research examines how people think, communicate, and behave in diverse settings. His first book, Situations Matter, written for a general audience, was published in December 2011. Sam has won multiple awards at Tufts, including the Lerman-Neubauer Award for Outstanding Teaching and the 2009 Professor of the Year. He blogs regularly on the psychology of everyday life for Psychology Today and Huffington Post.

Context Based Learning - Learning through Understanding | Dr. Sergio Sedas Gersey | TEDxChennai
Sergio Sedas Gersay -- Robotics Expert and Motivational Speaker(Mexico) Dr. Sergio Sedas has dedicated the last twenty years towards establishing high-tech companies and creating programs that inspire youth and professionals. He completed his Masters and Ph.D at Carnegie Mellon University, where he worked on developing Dante, the first robot in history to enter an active volcano in Antarctica. Dr. Sedas, who has held senior management positions at Philips, Tech de Monterey, and Techmatic has also authored many programs such as "No Limits", "I Bet You Can't", "Context Based Learning", and "Learning Through Experience" to motivate and inspire youth to learn. Dr. Sedas has enthralled audiences at several institutions

Using Context to Determine Hidden Meaning | Eleni Christodulelis | TEDxOhioStateUniversity
Eleni Christodulelis is a linguist whose research focuses on what we really mean by what we say. In this talk she shows how little words called “determiners”, when used with peoples’ names, reveal the speaker’s attitude toward the person they’re talking about. She uses this phenomenon to illustrate how speakers of all languages take advantage of the richness of context to convey more than what they “say”. Eleni Christodulelis is a PhD student in Hispanic Linguistics and a Graduate Teaching Associate in Spanish at OSU. Raised in a Greek/English bilingual home, the presence of her heritage language in her early childhood sparked her interest in language as a whole and exposed her to the importance of multilingual competence. She learned Spanish early in her schooling in Southern California and Portuguese in college, and it was in these latter years that her main research focus, and the topic of her TEDx talk, was cultivated. Eleni strives to share her appreciation of language as a key to the workings of the human mind with the students in her upper level undergraduate Hispanic Linguistics courses. She believes that our shared ability to interpret contextualized meaning irrespective of our individual language backgrounds speaks to the indivisible connection between language and its use in social interaction. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

Change Journey Introduction
The Change Journey is a radical approach to change. It is based on the paradigm that change in organizations is not a linear path from A to B. As many of us experience, what happens in a change process is largely unpredictable. Our Change Journey Map then helps you to navigate through uncertainty. This Map is inclusive - which means whatever tools and models you are used to can be incorporated. For all of you who are involved in a change process - we invite you to become a fellow traveller! More info at


Context vs Content
One of the most basic, yet most powerful concepts I learned while working at the Rich Dad Company for Robert Kiyosaki was the difference between context and content. Most people focus strictly on content. And why not? It is the way we generate traffic, establish relationships and provide value to our customers, followers and team members. However, without the right context, the content becomes useless. Your context must be aligned with the content before you consume it. So often people try to learn something new without first changing their context. This video explains the difference between context and content, teaches you why it is important to know the difference and teaches you what you can do to expand you own context.

Using context clues to figure out new words | Reading | Khan Academy
When you're reading, it can be frustrating to encounter words you don't know! Try out these strategies, and use the word's context to figure out the word's meaning.

Using context clues...

  • Inference - The meaning is not given so you must use text clues to infer what the unknown word means.
  • Definition - The author will include the actual definition of the word. Look at the sentence after the unknown word to see if the author explains what the word means.
  • Example - There might be an example of what the unknown word looks like in action. Do the sentences before or after give you an example?
  • Antonym - Sometimes we can figure out unknown words because the author will provide the antonym nearby
  • Synonym - You might be able to figure out the unknown word by looking for synonyms. Are there other words that are listed that are similar to the unknown word?

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